WordPress Finesse! Part 1: Taglines

WordPress is a terrific tool for businesses of all sizes, shapes and colours. Whether you are simply hosting a blog, or utilizing it as a website, the profiles available on WP are highly versatile.

We ourselves enjoy parousing the wide variety of articles, writing styles and perspectives available. In our WordPress travels, however, we have noticed that many users are not utilizing all of the tools and resources available.

For instance, did you know that the little bit of text below your blog title that says “just another WordPress site”  can be adjusted to say whatever you wish (in our case we chose “Our Place For Discussing Small Business Marketing & Branding”).

Here is how to do it:

1. Starting at the home screen when you first log in.

2. In the top right hand corner, hover over your NAME  (in our case “Ben”) until the drop down menu appears.

3. On the FIRST drop down menu, click the BOTTOM OPTION, which should also be your blog title (in our case “Transition Marketing”).

4. You should now be on the MAIN READER screen for your blog. Now go to the top left hand corner and hover over your BLOG NAME (in our case Transition Marketing).

5. On the drop down menu click on “CUSTOMIZE”.

6. This will bring you to your “PROFILE OPTIONS” menu.

7. Click on the “SITE TITLE & TAGLINE” option.

8. On the second line you can now adjust your “TAGLINE” from “Just another wordpress site” to something far spiffier.

Very easy to do, while you are here experiment with some of the other options. Adjust your colours, your profile format and even your navigation. Play with it until you find something you like and that you feel will appeal to readers.

Above all else remember to have fun, and blog with care.

Transition Marketing Services. Our passion is educating and equipping small business owners with the tools and strategies to succeed. We have made it our priority to know Specialized Marketing. We keep up to date on what is new, what is available and what makes the most sense for businesses of all sizes and backgrounds. We recognize that every Small Business is unique, and their Marketing needs to be as well. Visit us at our website and let us know how were doing or if you have any questions. TRANSITION MARKETING SERVICES – Small Business Marketing Specialists.

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