UGH, Christmas In November?
Yes indeed, in the marketing world, Christmas begins before Halloween ends.
Do we like this?
Personally, no, not at all.
I cannot handle Christmas carols in November. Walmart stocking shelves with stockings before we have even paid homage to our Veterans strikes me as rather…awful.
However, if one dismisses these rather tacky actions, the fact of the matter is that if a business wants to be prepared for the ACTUAL Christmas season (AKA “DECEMBER PEOPLE!”), then they need to begin prepping in November or earlier.
There are all manner of terrific opportunities for small business owners at Christmas time. It is a season of giving, of jovial spirits, of engagement and festivities. Humanity, for the most part, tends to relax a little and allow themselves to fall into the swing of things.
What is your business doing to be involved in the holiday spirit? How do you intend or reaching the happy holiday consumer this December?
A special sale?
A Christmas card mail out?
It is time to plan, plan for that wonderful time of year that draws us all close.
Don’t be tacky, don’t be about the dollars, instead get into the Christmas swing of things, engage your customers, and they will reward you with some Christmas cheer of their own!
But first, take time to remember the Veterans!
Transition Marketing Services. Our passion is educating and equipping small business owners with the tools and strategies to succeed. We have made it our priority to know Specialized Marketing. We keep up to date on what is new, what is available and what makes the most sense for businesses of all sizes and backgrounds. We recognize that every Small Business is unique, and their Marketing needs to be as well. Visit us at our website and let us know how were doing or if you have any questions. TRANSITION MARKETING SERVICES – Small Business Marketing Specialists.