What (and HOW) are People Sharing About YOUR Brand?

We have talked a lot about how the online world (and specifically social media) has opened up the ability for consumers to share their brand experiences – for good or for bad.

What are people sharing online about your brand? Think KIA can afford this kind of negative PR?

What are people sharing online about your brand? Think KIA can afford this kind of negative PR?

Here is a prime example of that. What drove (no pun intended) this KIA owner to go to this length to showcase their frustrations?

Does KIA know? If not why? If so, what are they doing about it?
If this was YOUR brand, what would YOU do about it?

There is tremendous value to being on social media, if not to market, then to monitor and to keep tabs on what is being discussed in regards to you brand or business.

Advertisements

2 comments

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s